We have two solutions for businesses based on where you are in your digital marketing strategy. We know you need a fast web host, that email is crucial for business, that backups, and security are paramount. Both solutions offer this. The key is in how much of our digital marketing services your business needs. The "SEO Plan (Light)" or as we call it the "SEO Building Blocks" is for those that know and want to get found on the search engines while the other provides everything a business needs to grow on the search engines with unlimited updates, price locked, new features, and more. Those that know they need SEO but don't have thousands of dollars per year for marketing and those that know they need it but don't have thousands to spend. To help you choose which you need we've made the following quick chart.
Note: Fill out the form at the bottom of the page for a free page audit.
|Description||SEO Plan (Light)||SEO Plan|
|Setup Fee (one-time only)||$65||$0|
|Payment Schedule||Yearly||Monthly (or yearly with 10% off)|
|Price Locked (for life)|
|Hours (per month)||1||Unlimited|
|Feature lock in|
|SSL/TLS Certificate (Green Pad Lock)|
When it comes to search engine optimization or SEO you need to be prepared for a marathon. When you race to get results businesses will often jump to black hat (bad) techniques rather than following industry best practices (white hat). Be prepared to work for your results and those results will help you grow to the results you want. We have found, and proven time-and-time again that small businesses can compete, and often overtake, the big box stores using organic search results.
Organic SEO or Organic Search Engine Optimization is when choose to optimize your website for the search engines rather than the standard "pay to play" search engine optimization techniques. When you pay the search engines you do get the top listings that many people will ignore as they know those are bought positions. The most highly coveted positions are those that you earn. You earn the free (organic) SEO positions by constantly updating your website, providing fresh content, and modifying the back end structured and un-structed Metadata.
We run into individuals and companies that will work on SEO for your website. They do this by implementing the search engine best practices. Best practices are not set in stone like many items related to the Internet. Best practices change monthly and often more frequently. That doesn't mean you will be successful because you implemented industry best practices. You need to craft and build a plan to achieve success that is constantly changing, evolving, and being agile. The process we use to build your SEO plan is:
With billions of searches performed daily between Google, Bing, and the other search engines you need to be set to a position of excellence to stand strong on the search engines. We utilize only white hat (good) SEO techniques and industry best practices to achieve the best results for your business.
Onsite SEO is the process of making your website more search engine friendly by optimizing to current industry best practices. Ways to make your onsite SEO work well is having one H1 per page, alternate text filled on images, proper site structure, website speed, mobile friendly, no broken links, etc.
Offsite SEO refers to actions to promote your website on the internet without resorting to advertising. The most common methods for offsite SEO is links from reputable sites. Examples of reputable sites are chamber of commerce, industry sites, vendors, and other sites related to your industry.
We will make sure that your local directory and listings are consistent across all sites. Additionally, we will build a strategy to earn local citations and local links from media outlets and websites within your target geographic area.
Whenever a new client comes onboard with an existing website we perform a website audit to see where improvements can be made. This audit allows for the prioritization of SEO on the website pages. With the information, we see where there are technical problems, areas for content improvement, internal and external link audit, and a competitive analysis against a defined set of competitors.
A major factor when it comes to the search engines is that the load time of your web page loads as quickly as possible on all pages and not just your homepage. Every page should be optimized for loading quickly. Ways to speed the website are to remove extra calls to your server, reduce the size of the page, and the size of each image that is on your website.
Websites that utilize a TLS (previously SSL) certificate show the search engines not only that you care about security for the website but the privacy of your site visitors. Every website should have every page set to utilize security. Equally important is to have a firewall to protect your website from DDoS (Distributed Denial-of-Service) attacks.
If your website doesn't load efficiently on mobile devices and provides a less than optimal user experience the search engines will penalize your website and lower the chances of ranking on the first page of the search engines.
Having quality content that answers the questions of the visitors of your website is important to showing well on the search engines. With quality content, you show the search engines that you care about your visitors. Let the search engines know you are an authority in your industry.
Having a SEO plan is a great start. With Business YETI you get so much more. We include everything a small business that wants to grow as part of a single solution. There is more to great SEO than just making tweaks to your structured data, unstructured data, titles, and descriptions. Your content needs to be updated, images need to be optimized, a high-quality and fast web host, and a lot more. Therefore, the solution we provide offers all of that for a cost a small and growing business can afford. Every SEO Business Improvement Plan comes with:
YEXT Power Listings change and improve over time. The list below is as accurate as we know it at the time of writing. We are also only listing the United States locations as that is where the majority of our local search engine optimization (SEO) efforts are. To know if a location is available or not you can contact us and we can work on checking for you. For locations that are no longer available or not yet available manual submission is always a great option that we also take care of for you.
Contact us for your website, eCommerce, search engine, digital marketing, social media, graphic design, and reputation management needs today.
Search engine optimization and your website should be the first part to your marketing strategy. Don't leave off social media as part of your search engine strategy. Social media should be a key piece of your marketing plan. Our Digital Marketing or Social Media Business Improvement Plan offers everything our Search Engine Optimization Business Improvement Plan does with a single social media outlet added. You can learn more about it at the link below.
We are truly software developers that know the meaning of marketing. We keep costs down by creating our own software, automating your business processes, and using technology for what it should be used for (to make our lives easier). We believe you should run your business and not spend minutes, hours, or even days every month worrying about your online presence. We believe you should have full control over everything but that having a team of people who watch for trends and adjust your marketing is what will help your business grow.
We are a group of experts that love numbers whether it be mining data (analytics), finding the right color choice (Pantone 290 C or b9d9eb), or writing an article that breeds emotion to your audience that makes them want to know more about you.
We will do everything we can to rock your search engine optimization or SEO. Our social media management is second to none as we incorporate not only social media strategies but also the best SEO strategies in digital marketing to optimize your website for conversions. We strive and don't stop until you are on page one, position one for the keyword phrases you want to be found under. We can’t guarantee results and no one can as none of us own Google, Bing, Yahoo!, etc. We grow your online presence.
We become a "quiet team member" that you can count and rely on. Never do you see us throw around our portfolio of hundreds of clients (which we have). There's no reason to brag or gloat. Our job, and our success, is to make you look good, help your business grow, and let you focus on running your business. That is what we do.