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Copywriting Equals Money

Copywriting Equals Money

Copywriting is all about closing the sale. You use words to convince someone to purchase your product. Imagine you have an article that sells one in a hundred people that makes you a hundred dollars. You modify just the title or a few words to convince someone to buy and move that to two in a hundred. What you've done is doubled your revenue to two hundred dollars. The power of the written word has the potential to add value, educate, inform, and drive revenue to your bottom line.

Being Spoiled in the Best Way

Being Spoiled in the Best Way

Being spoiled is often looked at as not being a good thing. To receive anything you want, when you want without regards to the consequence of obtaining it is generally considered not a healthy way to go about life.

The First Question We Ask

The First Question We Ask

Whenever we bring on a new client or whenever a new client finds their way to JM2, there is one question we always lead with once they choose our services. How are we going to be able to help them?

Engaging Your Target Audience with Quality Content

Engaging Your Target Audience with Quality Content

The rewards of content marketing are really too rich to ignore. With high-quality content you can build your brand, establish trust, create a positive reputation, and gain authority with current and future clients. People look for this content to help them make decisions and solve problems they are current facing. Once you've achieved this you will gain a loyal follower that not only comes back for information but will routinely share and promote your content to further inform others that they know.

Internet Predictions for 2016

Internet Predictions for 2016

In 2016 we see a continued growth from what started out in 2015 with a true emphasis on the customer experience. Whether this is the interface of your website or the personalization to provide content rich information for consumers. We do see some shifts in the way the Internet works with the improvements in computer algorithms (had to say we are programmers after all). These are due to the major players (Google, Microsoft, Apple, Twitter, and Facebook) taking on more personas to make the Internet a more personable experience for users.

What makes quality content?

What makes quality content?

Today we tweeted about how content is king. Why is content king when it comes to a website? Is this related to an ego thing to make kings feel grand? Not really. It's truly because without quality content on your site if all you have is a pretty site then you don't have a site that Google or the other search engines will feel is quality.