When working on designing and creating sites for our clients we often look at how color theory plays a factor in drawing people in, bringing out emotion, and telling a story without words. As we look at color we use it as a base of all our designs. Today we will look at and see how color theory influences your marketing efforts both on and offline.
As a web design and becoming more everyday a marketing company we find that color theory is in our life more each and every day. When reading an article this morning we found the ugliest color in the world; Pantone 448 C. This color according to studies can actually persuade users to stop smoking and more. So what can the ugliest color in the world do? Read on and find out how color can play a part in your life whether you living in Indiana, United States, or even Australia.